Google and Meta ad systems built to fill your pipeline with qualified buyers — not just clicks. Creative, targeting, landing pages, tracking, and weekly optimisation. One team owning the whole funnel from impression to booked call.
Most ad accounts leak budget on the wrong audiences, weak creative, and broken tracking.
/ 01 — Wasted Spend
$$$.
Clicks coming in. Leads aren’t.
Bad targeting, generic creative, and landing pages that don’t convert. We rebuild the full funnel — search, social, page, offer.
/ 02 — Tracking
You can't tell what's actually making money.
GA4 broken, conversions misfiring, attribution a mess. We rebuild tracking end-to-end so every dollar is accountable.
/ 03 — Creative
Same ad, six months.
Fatigue.
We ship fresh creative every week — static, video, UGC — tested against real data, not opinions.
/ 04 — Plateau
Stuck at the same monthly spend.
We scale what works without blowing CPL. New audiences, new creative, smarter bidding.
What we build
Google + Meta. Run by senior buyers.
Two channels, done right, will outperform six channels done okay. We start where the intent and the volume are.
01
Google Ads — Search & PMax
Search
PMax
LSA
Shopping
High-intent search campaigns, Performance Max, Local Service Ads, Shopping. Built around the queries your buyers actually type when they’re ready.
02
Meta Ads — Prospecting & Retargeting
Meta
Instagram
Prospecting
Retargeting
Facebook and Instagram campaigns built for cold demand-gen and warm conversion. Audience layering, creative testing, and full-funnel structure.
03
Creative & UGC
Static
Video
UGC
Hooks
Static, motion, and short-form video ads written and produced in-house. Weekly creative drops tested against real data.
04
Landing Pages & CRO
Landing Pages
CRO
A/B
Speed
Purpose-built landing pages for every campaign — fast, mobile-first, and designed to convert. Plus on-site CRO experiments to lift the win-rate over time.
05
Tracking & Attribution
GA4
GTM
CAPI
Server-side
GA4, GTM, server-side tracking, and conversion APIs done properly — so you know what’s working and what’s wasting budget.
06
Reporting & Optimisation
Weekly
Dashboards
Reporting
Strategy
Weekly optimisation, monthly strategy review, and one dashboard that shows spend, leads, CPL, and revenue — no jargon.
01
Paid Ads
Strategy
Google Ads
Meta
PPC
You have a store. Now you need more traffic, better conversions, and customers who actually come back.
Why GrowGoat
Senior buyers. No juniors learning on your spend.
The person on your account has run seven figures of media — not seven thousand.
01/
We own the full funnel
Ads, creative, landing page, tracking, and CRO — one team. No finger-pointing between agencies.
/ 02
Creative is in-house
Most agencies blame creative when ads underperform — then ask you to make it. We ship new ads every week.
/ 03
Real tracking, real numbers
We rebuild GA4 and GTM properly so the numbers in your dashboard match the money in your bank.
/ 04
You own everything
Ad accounts, pixels, audiences, creative files, landing pages — all in your accounts from day one.
How it works
Live in two
weeks.
Not three months of strategy decks. We launch, measure, optimise.
Step 1
Audit & strategy
01
We audit your accounts, your tracking, and your offer. Then we map the campaign structure and creative angles.
Step 2
Build & launch
02
CRM configured. Contacts imported. Automations live. AI agents trained on your business and deployed. Inbox connected to every channel. Dashboards built. Your team gets a full walkthrough and starts working inside the platform. We monitor every AI conversation in week one with you.
Step 3
Optimise & Expand
03
Monthly tuning of AI agent performance, automation logic, and flow conversion. Then we layer the next use case — voice AI, social publishing, deeper reporting, new automation triggers — as your operation scales. Quarterly strategy reviews to keep the system evolving with your business.
From our clients
Pipelines we've actually filled.
Real campaigns, real CPL, real revenue
SM
Northeast Restoration
“Our cost per lead dropped 60% in the first 90 days. They rebuilt our Google Ads from scratch and the phone hasn’t stopped ringing since.”
Jordan Miles
Owner, Northeast Restoration
TC
Terrain & Co.
“We’d burned through three agencies before GrowGoat. They got our Meta ROAS to 4.2x in the first month and kept scaling from there.”
Emily David
Founder, Terrain & Co.
@
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Tactics that actually
move revenue.
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Ready to fill your pipeline?
One call. We’ll audit your ad accounts live and show you the three biggest leaks in your spend.